HARMAN, a wholly owned subsidiary of Samsung Electronics has announced its partnership with Delhi Capitals for Women’s Premier League (WPL) 2024, through its audio brand JBL. JBL previously collaborated with Delhi Capitals in the T20 league for the 2023 and 2019 seasons. This year, JBL is the official audio partner for the Delhi Capitals Women’s […]
Read MoreEquitas Small Finance Bank has announced its partnership as the “Official Banking Partner with Chennai Super Kings. The rekindled partnership symbolises the champion team’s journey of coming back home with Equitas’ campaign “Bank Behind Champions”. The campaign also showcases Equitas’ contribution in shaping up individuals’ lives through the “Beyond Banking” initiatives. This alliance not only […]
Read MoreEtihad Airways, the national airline of the United Arab Emirates, has become the official sponsor for the Chennai Super Kings. The Etihad and CSK partnership follows closely on the heels of Etihad’s announcement of Bollywood superstar Katrina Kaif as its brand ambassador. The Etihad partnership will come to life across Chennai Super Kings’ events and […]
Read MoreUP Warriorz, who are owned by Capri Sports, have announced partnership with Kay Beauty, a beauty brand founded by Katrina Kaif in partnership with Nykaa. Kay Beauty logo will feature on the front of the UP Warriorz team jersey. Both teams in the collaboration place high importance on women empowerment and health and fitness, all […]
Read MoreUsha International will be continuing its partnership with the Mumbai Indians women’s team for the second consecutive year. Komal Mehra, Head of Sports Initiatives at Usha International, commented, “The incredible visibility and enthusiasm generated by the league’s inaugural season have been truly inspiring. Our partnership with the Mumbai Indians aligns with Usha’s ethos to promote […]
Read MoreSkechers has become the Official Kit Partner of Mumbai Indians. Players from both the women’s and men’s teams will be outfitted in Skechers-branded Mumbai Indians match kits. The collaboration kicked off with the unveiling of exclusive jerseys, designed by fashion designer Monisha Jaisingh, for the Mumbai Indians women’s team. Bringing a dash of fashion to […]
Read MoreConfluent, a data streaming company, announced its Technology partner sponsorship of the Mumbai Indians team for the 2024 season of the Women’s Premier League (WPL). As part of this sponsorship, the Confluent logo will be displayed on the Mumbai Indians’ uniforms, stadium signage and in other ways. Rubal Sahni, area VP and country manager for India at Confluent explained, “Real-time data drives […]
Read MoreUP Warriorz announces its partnership with Pond’S Sun Miracle Sunscreen as their official sunscreen partners ahead of the upcoming season of the Women’s Premier League 2024. The Capri sports-owned side will take on Royal Challengers Bangalore in their first match of the season on Saturday, February 24. The company’s journey with the UP Warriorz marks a […]
Read More‘Shark Tank India’ season 3, Hyperlab, a pioneering sports-tech startup, clinched a significant deal worth ₹25 lakh with Aman Gupta, marking a pivotal moment in their journey to revolutionize athletic training. Founded by Hitarth Parikh and Chahil Patel, Hyperlab introduced ‘Helios’, a patented sports trainer engineered to propel athletes towards peak performance. Their innovative blend […]
Read MorePush Sports, a Delhi-based sports tech startup with a vision to transform the grassroots sports ecosystem through innovative technology interventions, has made waves by securing a significant investment deal on Shark Tank India. The deal, amounting to Rs 80 lakh at 4% equity, was led by prominent investors Peyush Bansal, Co-founder of LensKart, and Vineeta […]
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