• March 17, 2026
  • Last Update December 7, 2024 3:48 am
  • Australia

Blog

Money Ball

Smriti Mandhana Partners with PNB MetLife as Brand Ambassador, Promoting Financial Security

PNB MetLife, a prominent life insurance company in India, has unveiled its collaboration with cricket superstar Smriti Mandhana, appointing her as the brand ambassador. This strategic alliance aims to inspire individuals to dream big while emphasizing the significance of securing those aspirations through PNB MetLife’s array of insurance solutions. Smriti Mandhana, renowned for her explosive […]

Read More
Partnerships

Ravindra Jadeja Joins AS-IT-IS Nutrition as Brand Ambassador, Reinforcing Commitment to Fitnessand Health

AS-IT-IS Nutrition, a pioneering fitness and sports nutrition company, recently announced theappointment of Ravindra Jadeja, the celebrated Indian cricketer, as their brand ambassador. Thisstrategic alliance aims to bolster the brand’s visibility among cricket enthusiasts and promote alifestyle focused on health and fitness. The brand, recognized for its dedication to providing trustedand natural sports nutrition products, […]

Read More
Inside

Amazon unveils massive 35,000 Sq. Ft. poster to promote ‘Slum Golf’

Amazon miniTV, Amazon’s free video streaming service, is creating a buzz among viewers and has sparked interest in the audience for the upcoming sports drama series, ‘Slum Golf’. Inspired from true stories, Slum Golf features Sharad Kelkar, Mayur More, and Arjan Aujla in leading roles. As part of the promotion activities, Amazon has unveiled a […]

Read More
Inside

Global football heavyweights root for India’s bullish sports market and entrepreneurial opportunities at RCB Innovation Lab’s Leaders Meet India

Global stakeholders from the world of football expressed their optimism regarding the emergence of India as a rising sporting market at the RCB Innovation Lab’s Leaders Meet India on Wednesday in Bengaluru. Nic Coward who is the Former General Secretary of the Premier League and CEO of UK Athletics is one of the few global football […]

Read More
Auctions

 Hardik Pandya does a Ghar Wapsi 

All ten franchises of the Indian Premier League (IPL) confirmed their retention list ahead of the auction for IPL 2024 which takes place in Dubai on 19th December. However, the biggest story came a day later when it officially announced that Gujarat Titans (GT) skipper, Hardik Pandya had completed a return to Mumbai Indians (MI). […]

Read More
Auctions

WPL 2024 Auction on December 9 : Venue, Team Purse, Players Retained, Everything You Need to Know

The Women’s Premier League (WPL) season two auction is scheduled to occur in Mumbai on December 9. The WPL announced the official date of the second season on X on Friday. The post read, “Mark your Calendars! Mumbai, 9th December 2023 – #TATAWPL Auction.” This time, in addition to the remaining funds from the previous […]

Read More
Events

ASICS India Partners with GHV Accelerator to Host ASICS Innovation Pitch

India currently has the largest population in the world and is one of the fastest growing economies. The current estimate for India’s GDP for the year ending in March 2024 is 6.5%. Given the projected annual growth of over 10% in the sports industry, ASICS regards India as one of its key markets. Over the […]

Read More
Features

Tech Mahindra Launches a Sports Cloud Platform Built on AWS to Provide an Immersive Fan Experience Globally, Powered by AI, ML, Analytics, and AR/VR

Tech Mahindra, a leading provider of digital transformation, consulting and business re-engineering services and solutions, announced it has collaborated with Amazon Web Services (AWS) to build a sports cloud platform. The offering focuses on building next-generation digital capabilities for sports organizations, and delivering immersive and personalized experiences to sporting enthusiasts worldwide. The sports cloud offering […]

Read More
Money Ball

Neeraj Chopra invests in regional OTT Platform Stage

STAGE, the platform behind the #BoliyonKiKranti movement, announces Olympic Gold Medalist Neeraj Chopra as an investor. Chopra’s investment reflects a shared commitment to preserving Bharat’s diverse cultural heritage found in regional dialects. STAGE and Neeraj Chopra have formed a strategic alliance to redefine boundaries, raise cultural consciousness, and lead a revolution in preserving and celebrating […]

Read More
Money Ball

Game Theory Acquires Matchday.ai 

Game Theory sports tech company, has successfully acquired Matchday.ai, a top-tier sports analytics startup, in a deal of undisclosed value. This strategic move, backed by Zerodha founder Nithin Kamath’s Rainmatter fund, enhances Game Theory’s dedication to pioneering innovation in the sports gaming sector. Game Theory’s technological advancements, particularly in artificial intelligence (AI) capabilities and computer […]

Read More