In a strategic move to enhance the overall experience for players and fans alike, the Pro Kabaddi League (PKL) team, Telugu Titans, has forged an exciting partnership with the renowned Hyderabad-based restaurant, Kritunga – The Palegar’s Cuisine. The restaurant has been officially named the food partner for Telugu Titans during the ongoing PKL 10 season. […]
Read MoreIn a significant initiative to bridge the gap between applied practice and research in the dynamic field of sports psychology, the Indian Sports Psychologists Association (INSPA) is set to host the 1st Edition of “Mind the Gap,” a hybrid conference on exploring the current landscapes of sports psychology in India. The event is scheduled to […]
Read MoreIn a significant move aimed at infusing Bollywood glamour into the sporting arena, Bollywood heartthrob Hrithik Roshan has been announced as the brand ambassador for the third season of the RuPay Prime Volleyball League sponsored by A23. Roshan, known for his passion for sports, particularly appreciates the physical aspect of volleyball, making him a natural […]
Read MoreIn a testament to the enduring popularity of T20 cricket, Viacom18, the Indian media broadcasting giant, has successfully roped in 13 sponsors for the ongoing India vs. Afghanistan T20I series. The cricketing extravaganza, currently being broadcast on Sports18, Colours Cineplex, and JioCinema, has become a hotspot for major brands seeking to capitalize on the excitement […]
Read MoreThe anticipation for the DP World International League T20 (ILT20) season is reaching a fever pitch as MI Emirates, the powerhouse franchise, announces significant sponsorship extensions and partnerships ahead of the tournament kick-off on January 19. Usha Extends Partnership as Official Partner – In a move that solidifies their longstanding association, Usha, the premier consumer […]
Read MoreIndian Sports Minister Anurag Thakur is set to inaugurate the sixth season of the Khasdar Krida Mahotsav (KKM), the country’s premier multisport grassroots festival, at Yeshwant Stadium in Nagpur on Friday. The brainchild of Union Minister Nitin Gadkari, KKM spans 17 days and features 55 games across six disciplines for participants from Vidarbha districts. KKM […]
Read MoreUltimate Kho Kho, India’s first-ever professional Kho Kho league, has onboarded IndianOil, the country’s leading diversified, integrated energy major as the Powered By Sponsor for its ongoing Season 2. Aligning with Ultimate Kho Kho’s vision of bringing a modern twist to the traditional sport, this partnership solidifies the league’s commitment to shaping the future of […]
Read MoreIndian home appliances giant, Atomberg, and the soft drink brand, Campa Cola, have partnered with BCCI as central sponsors in a significant long-term agreement focused on the home series of the National Team. This extensive arrangement is set to commence with the India vs Afghanistan T20I Series 2024 and extend until June 2026. The three-year […]
Read MorePune-based fitness app Fittr has raised Rs 28 crore from Zerodha’s investment arm Rainmatter. The development was confirmed by the Rainmatter team. “We are happy to partner with and support FITTR in its mission to educate people about the importance of nutrition and health. Their mission aligns with our desire to do whatever we can […]
Read MoreThe International Hockey Federation (FIH) announced that it has signed a major media rights agreement with Indian broadcaster Viacom18. This agreement runs for a 4-year cycle (2023-2027) and includes all FIH events, except the FIH Nations Cup. Thanks to this partnership, the numerous Indian hockey fans will be able to watch on Viacom18 channels the […]
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