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ISBN Exclusive: Inside Gravolite – Innovations in Sports Flooring and Fitness Products

Gravolite, part of the Somani Group, has been a key player in the sports industry for many years. Started by Shri Kaushal Kishore Somani as a company that made equipment for other brands, Gravolite has grown into one of the top providers of sports flooring and other solutions for athletes and fitness fans. They’ve also […]

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Uncategorized

Dabang Delhi TTC Strengthens Partnerships for UTT Season 5

Dabang Delhi TTC, one of the leading teams in the Ultimate Table Tennis (UTT) league, has bolstered its position for the ongoing fifth season by securing two significant partnerships. These new alliances are set to provide the team with essential resources and support as they aim to dominate the league. View this post on Instagram […]

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Money Ball

IndusInd Bank Joins Hands with Paralympic Committee of India for Paris 2024

In a significant move to bolster support for Indian para-athletes, IndusInd Bank has announced its partnership with the Paralympic Committee of India (PCI) ahead of the Paris 2024 Paralympic Games. As the official banking partner, IndusInd Bank will provide comprehensive financial services and backing to the Indian contingent, ensuring that the athletes can focus entirely […]

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Interview

ISBN Exclusive Interview: Unveiling the Journey of A2G with Sanket Shikhar and Niket Kumar

In an in-depth conversation, Sanket Shikhar and Niket Kumar, co-founders of A2G, reveal their remarkable journey of building a comprehensive brand for fitness enthusiasts. Offering a diverse range of fitness accessories, premium supplements, and personalized training plans, A2G emphasizes quality, innovation, and customer-centricity. This interview explores their strategic roles, vision, and mission to empower individuals […]

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Money Ball

World Athletics and Tata Communications Partner to Revolutionize Track and Field Viewing Experience

World Athletics, the global governing body for track and field, has entered into a significant five-year partnership with Tata Communications, a leading technology and communications company based in India. This landmark agreement designates Tata Communications as the official host broadcaster for World Athletics Series events starting in 2025. Transforming the Viewing Experience This strategic partnership […]

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Gaming

NODWIN Gaming Appoints Ishaan Arya as Vice President of Sales and Partnerships

NODWIN Gaming, a leader in gaming and esports media, has announced the appointment of Ishaan Arya as its new Vice President of Sales and Partnerships. With over a decade of experience in the industry, Arya, the former co-founder of The Esports Club, has played a key role in organizing some of India’s top gaming and […]

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Money Ball

Emerging Player of the Season Nitish Kumar Reddy Signs with ARC Recovery

ARC-Athlete Recovery, a leader in innovative recovery solutions for athletes, has officially signed promising all-rounder Nitish Kumar Reddy as an ARC athlete. This partnership highlights ARC’s commitment to empowering the next generation of Indian athletes by providing them with top-tier recovery tools and guidance to enhance their performance and longevity. By joining the ARC Athlete […]

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Money Ball

ICC Partners with FanCraze to Launch Web3 Fantasy Game “ICC Crictos SuperTeam”

The International Cricket Council (ICC) has renewed its collaboration with FanCraze, a leading digital collectibles platform, to launch an innovative Web3 fantasy game titled “ICC Crictos SuperTeam.” This launch is strategically timed with the ICC Men’s T20 World Cup 2024, jointly hosted by the West Indies and the USA. The ICC Crictos SuperTeam game will […]

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Money Ball

MS Dhoni Takes the Wheel as Brand Ambassador for Citroën India

In a strategic move to strengthen its brand identity and foster deeper connections with the Indian market, Citroën, the renowned French automaker, has announced Indian cricket icon Mahendra Singh Dhoni as its brand ambassador. This partnership aims to leverage Dhoni’s immense popularity and winning mentality to build trust and brand awareness for Citroën in India. […]

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Naukri Tackles Gen Z Workplace Challenges in New Spot; Earmarks 65% of IPL Ad Budget to C-TV

Naukri, the leading job portal in India, has launched its latest campaign, “Naukri For Ambitions,” aimed at addressing the unique workplace challenges faced by Gen Z. This generation, born between 1997 and 2012, often faces criticism from employers for being “entitled,” asking for “too much money,” and being “bad at communication.” A January 2024 study […]

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